Disney Channel’s audience is 40 percent male, but girls drive most of the related merchandising sales.That's like the time fillers I hear in the color commentary on basketball games. Things like "His numbers are lower because he didn't hit as many shots," or "Remember that the other team is trying to win also."
Monday, April 13, 2009
New York Times exclusive: 60 is greater than 40
The new mostest dumbest sentence I've ever read in the New York Times. From an article on Disney's new initiative to rebuild its appeal to boys after years of catering to girls: